When to say when
In journalism we learn not to focus too much attention on someone's "look." You might bring up their physical appearance when it is noteworthy, perhaps by mentioning in a business profile that "Mr. Blank showed up at the company's July beach party wearing a blue pinstripe suit while others frolicked in shorts and tank tops." That sort of statement is factual and hints at Mr. Blank's personality, particularly if Mr. Blank is not an executive.
But what of a professional woman who needs to be told that her eyeliner is scaring a good many people? (see photo above). Who should be the one to tell her? Maybe the same person who taught Condi Rice to smile instead of scowl is available for a consult. (But don't over do it.)
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